Bayan Signage builds outdoor digital signage around screens that survive a UAE summer. The LED cabinets and LCD panels come from established display manufacturers; the galvanised steel pylon, totem or facade frame, the cladding, the power and the installation are ours, fabricated in our Ajman factory and fitted by the crews who welded them.
Outdoor digital signage covers two families of screen. Outdoor LED, built from weatherproof cabinets at pitches from about P3 to P10, carries facades, billboards, sports boards and pylon screens at any size. Outdoor LCD, usually 43 to 86 inches, sits inside sealed totems, wall housings or drive-through enclosures behind a protective, anti-glare front. Petrol stations, retail parks, malls, hotels, car dealers and sports grounds use them to change prices, offers and events without printing a single panel.
In the UAE, outdoor screens rarely fail because of the display itself. They fail because the cabinet traps heat, open fans pull in dust, the face points west into afternoon sun, the structure was never designed for the screen's weight and wind load, or nobody planned how to service it. We start from the sun path, the structure and the cooling, specify brightness of around 5,000 nits or more for sunlit LED, and build service access into the first drawing.
Bayan Signage is the production arm of Bayan Advertising, a UAE group with 15 years in the market, and has fabricated signage at its own factory in Alam Square, Industrial Area 2, Ajman, since 2016. Our welders build the galvanised steel frames for pylons, totems and wall structures, our draftsmen prepare structural plans and authority submissions, our electricians handle power, surge protection and earthing, and our high-access crews install. Over 500 clients across the UAE have worked with us.
Trusted by 500+ UAE businesses, including
Most outdoor screen projects fit one of these formats. The structure, brightness and approvals differ for each, so we start by agreeing which one you need.
An LED screen set into a galvanised steel pylon, usually double-sided, for retail parks, showrooms and roadside sites seen by approaching drivers.
View details →Eye-level totems at mall entrances, hotel drop-offs and campuses, carrying events, directions and offers in a sealed, cooled housing.
View details →Digit modules or full screens in a petrol station pylon, updated centrally instead of changing printed or manual price panels.
View details →Large P6 to P10 LED screens on a building or a dedicated structure, for the owner's brand or, where permitted, advertising content.
View details →High-brightness LCD menus in sealed, cooled enclosures, angled for drivers at car height and protected against knocks from wing mirrors and doors.
View details →Outdoor LED boards for scores, fixtures and announcements at clubs and community grounds, built for evening matches in every season.
View details →
We survey the site, note the viewing distances and traffic speed, check orientation against the afternoon sun, locate power and data, and photograph the approach.
We recommend LED or LCD, the pitch and the brightness, and our draftsmen produce the structural plans, foundation details and the full authority submission package.
Galvanised steel frames are welded in our factory, then clad in ACP or aluminium and powder-coated, with service doors and ventilation built in.
Screens, cooling, media player, surge protection and power are fitted and run at full brightness in our factory before the unit leaves for site.
Our crews set the foundations or facade fixings, lift the structure into place with the right equipment, connect power and earthing, and seal every entry.
We set the night dimming, connect the content system, load your first content and agree a cleaning and service plan for filters, fans and seals.
This is the specification we start from on a sunlit roadside site. Shaded or pedestrian positions can step down in brightness and cooling, and every change is shown on the quote.
| Component | Our standard | Upgrade options | Why it matters |
|---|---|---|---|
| Display | Outdoor LED, about 5,000 nits, IP65 front | Finer pitch, higher brightness, high-brightness LCD | Brightness is what keeps the screen readable in direct sun. |
| Cooling | Sealed heat exchanger | Air-conditioned cabinet | Closed-loop cooling keeps dust out, which matters more here than raw airflow. |
| Structure | Galvanised steel frame designed for wind load | Deeper foundations, double-sided frame | The frame must carry the screen's weight and wind forces for its whole life. |
| Cladding | ACP or aluminium, light colour, powder-coated | Custom shapes, illuminated logo panels | Light finishes reflect heat; cladding also carries the brand when the screen is off. |
| Electrical | Dedicated supply with surge protection and earthing | Remote power reboot, UPS | Spikes and lightning damage electronics; remote reboot saves site visits. |
| Control | Light sensor and media player with remote updates | 4G backup, monitoring with live screenshots | Night dimming avoids glare complaints; monitoring tells you when a screen is dark. |
An outdoor screen is a structure and an electrical installation before it is a display. These are the points we settle first.
Pedestrians at 5 to 15 m need P3 to P5 LED or an LCD totem. Drivers at 30 to 100 m are fine with P8 to P10, but the screen must be large: a working rule is about 1 m of screen height for every 30 to 50 m of viewing distance. Drivers glance for a second or two, so content has to work with very few words, and a small screen on a highway is money spent on nothing.
A west-facing screen takes the afternoon sun straight on its face, which raises internal temperatures and cuts contrast. It needs more brightness and more cooling than a north-facing one. A canopy, a setback or turning the structure a few degrees can make a large difference, and it costs nothing at the drawing stage.
Open fan cooling pulls dust and sand through the electronics and clogs filters within weeks in some areas. Closed-loop heat exchangers or air-conditioned cabinets keep outside air away from the electronics. They cost more on day one and far less over the screen's life.
Outdoor LED typically averages 250 to 400 W per square metre and more at peak, so it needs a dedicated, protected supply with surge protection and proper earthing. Specify a light sensor that dims the screen to a few hundred nits after dark; full daytime brightness at night glares at drivers and neighbours and is a common reason for complaints.
Filters, fans, supplies and seals need regular attention, with extra cleaning of intakes in dusty months. Without a plan, the screen that impressed at launch becomes a dark rectangle on the facade within a few summers. We agree the service schedule and access with you at handover.
We quote every project from the site, the screen and the structure. Send us the location, the approximate size, how far away people will view it and a few photos, and you will usually receive an itemised quote within 24 hours.
Outdoor LED cost scales with area and pixel density; a finer pitch for closer viewing multiplies the pixel count and the cost per square metre.
Higher brightness, high clearing-point LCD panels and better LEDs cost more, but they keep the screen readable and working through summer.
Air-conditioned and heat-exchanger housings cost more than fan cooling but survive dust far better; vandal-resistant glass adds further cost.
Pylons, facade frames and rooftop structures need structural design, steelwork, foundations and sometimes cranes, often a large share of the total.
Advertising and structural approvals take drawings, submissions and time, especially for road-facing sites and screens showing advertising.
New power connections, cable runs, surge protection and 4G or fibre for content updates are itemised separately on the quote.
Outdoor screens usually need approval before installation, and screens showing advertising or facing roads are reviewed more closely. In Dubai that typically means Dubai Municipality, with RTA involvement for many road-facing sites; Sharjah and Ajman go through their municipalities, and free zones and master developers apply their own rules on brightness, content changes and location.
Pylons and large frames often need structural approval as well. Our technical draftsmen prepare the structural plans, elevations, specifications and submission packages, and follow the application through with you. Requirements change and differ from one site to the next, so we confirm the current rules for your exact location at the survey.
Galvanised steel pylons, totems and frames are fabricated, clad and powder-coated in our Ajman factory, built around the exact screen.
Screens, cooling, players and power are fitted and run at full brightness in our factory, so problems are found on the bench, not the roadside.
Our draftsmen prepare submissions for Dubai Municipality, RTA-related reviews, Sharjah and Ajman municipalities and free-zone authorities.
Our installation crews work at height with site safety procedures, and the team that built the structure is the team that installs it.
We tell you when a printed lightbox would serve better than a screen, and when LCD beats LED for your viewing distance.
A single contact runs the survey, design, permits, fabrication, installation and handover, with an itemised quote at the start.
It depends on the screen size and pitch, the brightness and cooling, the structure and foundations, the permits and the power and data connections. A pair of LCD totems at a hotel entrance costs far less than a double-sided LED pylon on a main road. Send us the site, the size and photos for an itemised quote, usually within 24 hours.
In direct sun, outdoor LED typically needs 5,000 to 8,000 nits and outdoor LCD around 2,500 to 4,000 nits to stay readable. Shaded positions can work with less. Just as important, the screen should dim automatically at night, often to a few hundred nits.
No. The LED cabinets and LCD panels are made by established display manufacturers. We specify and supply them, fabricate the steel structure and cladding in our Ajman factory, integrate the cooling, power and player, prepare the permits and install the finished sign.
LED suits large screens seen from a distance, such as pylons, facades and billboards, because it scales to any size and is extremely bright. LCD suits eye-level totems and drive-throughs viewed from a few metres, where its sharper picture shows. Viewing distance usually decides it.
In most cases, yes. Outdoor screens usually need Dubai Municipality approval, with RTA involvement for many road-facing sites, and free zones and communities have their own rules. Pylons may also need structural approval. We prepare and submit the drawings and confirm the current requirement for your site.
Often, yes. We check the existing structure, foundations and power, then design a new frame or panel to take the screen and its cooling. If the original structure cannot carry the extra weight or wind load, we tell you and propose a new pylon instead.
Through brightness, cooling and sealing chosen for the site: sealed heat exchangers or air conditioning, light-coloured housings, gasketed doors and high-temperature components. Regular cleaning of intakes and filters, especially in dusty months, keeps them running.
Yes. Our crews install in all seven emirates from our Ajman factory, including Abu Dhabi, Ras Al Khaimah and Fujairah. The site visit is free in Dubai, Sharjah and Ajman, and we arrange cranes and access equipment as part of the job.
Send your logo, the fascia size and a site photo. Our estimating team replies with options and an itemised price, usually within 24 hours.